christmas time for choya
Something special for Christmas we had invited Special Guest Mr Shinja Inaba head of International Sales of Choya ( Famous Plum Liqueur company in Japan. It was their first time Doing a special event tasting for Perth we were honoured for them to collaborate with us.
Perth Local some have tasted this golden gift from heaven on their travels to Japan some were totally new to the experience. It was great way to enlighten peoples minds of the puzzling fact what is Umeshu?
Umeshu is translated as Plum Wine Ume(plum) Shu(wine) Origin stated it started as home-cooked plum liqueur made by granny to help sooth the young ones when they were not feeling well . Umeshu would help them gain energy and help them feel better. Over the years Umeshu was marketed as a Plum Liqueur for the Japanese at home . Choya then started to commercialise their brand to market tothe world.
Now Umeshu is available all over the world not just Japan.USA, Taiwan, Spain, Moscow and many more.
Our "Umeshu Lovers" were deliciously taken away with Japan's sweet nectar and walked away with their 2 favourites of the day.